AI is lowering the effort needed to build software, while finding customers and earning their trust remain difficult.
It is getting easier to turn an idea into working software. That changes the economics of building, but it does not solve the harder question of how the right people will discover the product. A useful tool can still remain invisible.
Distribution takes time, credibility, and access to customers. Even after someone finds a product, they need a reason to trust it, adopt it, and keep using it. Lower development costs may mean more products competing for the same attention. The ability to build matters, but it is not the same as building a durable business.