Reader Journey
Founders
This path is for readers who care about startup judgment, team quality, incentives, and the emotional reality of building something that has to survive contact with the market.
People building companies or thinking seriously about doing it.
Flagship
A few durable places to start
These are the pages and posts most likely to orient you before the archive gets wider.
educate · topic
Entrepreneurship
The broad founder layer: incentives, hiring, growth, execution, and the slower lessons that company-building keeps teaching.
educate · topic
Building Edzy
The clearest window into what I am building now and how product, hiring, and mission show up in real decisions.
educate · post
Interviews, Interviews, Interviews
A founder note on why hiring in a team of fewer than ten people is company-building, not admin.
educate · post
You Can Only Improve What You Measure
A practical essay about why progress gets real only when it becomes visible and trackable.
Start Here
The best first reads for this path
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(DAY 1175) LinkedIn Services Is a Boon for Freelancers
LinkedIn Services and its proposal flow are genuinely useful for freelancers and independent professionals trying to get into serious consideration quickly.
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(DAY 1171) Giving Someone Another Shot
Most decisions on team fit are a no unless they become a clear yes, but today I chose to give one intern a little more runway.
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(DAY 1168) Practical and Pragmatic Conversations Matter
Met Anshul Gupta from TrueAlpha today, and the conversation stood out for being grounded, practical, and genuinely useful.
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(DAY 1166) Get Out of the Building
A reminder that one of the oldest startup lessons still holds: get out of the building and meet your customer.
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(DAY 1165) Edzy Is Now Live on iOS
After multiple rounds with Apple App Store Connect and a few custom iOS changes, Edzy is finally live on the iOS App Store.
Keep Going
More worth reading next
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(DAY 1159) Apple's App Store Is Built for Control
Publishing on iOS is possible, but the App Store process is far more stringent, more opinionated, and more controlled than most founders expect.
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(DAY 1158) Weekends Without People: Why Downtime Needs Company
A weekend without family time or friends does not feel like rest. It feels like an empty interval. Genuine downtime requires the right company—and making that happen consistently takes deliberate effort, not just good intentions.
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(DAY 1157) The Cost of Tolerating Bullshit: Identifying and Releasing Dead Weight
Some people are not kind. Some people are not sensible. Letting them stay in your orbit—at work, in life—because it feels easier than confronting the truth has a real cost. Knowing how to identify them and letting go is a skill worth building.
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(DAY 1156) Stop Making Time for People Who Won't Be There
Life is short and attention is finite. Making time for people who will not reciprocate—who will not show up when it matters—is a choice that costs you something real. Being direct about this is not cruel. It is honest.
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(DAY 1155) Flu Season and the Invisible Tax of Proximity
It is flu season again. Everyone is coughing. Children are the most affected and the most infectious, carrying illness from classroom to classroom, from school to home, from one family to the next. Proximity is both their strength and their vulnerability.
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(DAY 1154) The Age of Personal Software: When Code Becomes Abundant and Slop Follows
Everyone can code now. Software is approaching zero marginal cost and will become as abundant as content. That abundance will bring a wave of software slop—but it will also unlock an era of deeply personal, precisely built software.
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(DAY 1153) The Deal Breakers No One Reads: Why Candidates Spray and Pray
Last-minute hiring gaps reveal something unsettling: candidates are applying to roles they are not qualified for, ignoring the essential details that would have disqualified them immediately.