Reader Journey
Founders
This path is for readers who care about startup judgment, team quality, incentives, and the emotional reality of building something that has to survive contact with the market.
People building companies or thinking seriously about doing it.
Owned Audience
Want the founders path without the algorithm?
Field Notes is the simplest way to keep the strongest archive ideas in motion instead of letting them disappear into recency.
Flagship
A few durable places to start
These are the pages and posts most likely to orient you before the archive gets wider.
educate · topic
Entrepreneurship
The broad founder layer: incentives, hiring, growth, execution, and the slower lessons that company-building keeps teaching.
educate · topic
Building Edzy
The clearest window into what I am building now and how product, hiring, and mission show up in real decisions.
educate · post
Interviews, Interviews, Interviews
A founder note on why hiring in a team of fewer than ten people is company-building, not admin.
educate · post
You Can Only Improve What You Measure
A practical essay about why progress gets real only when it becomes visible and trackable.
Start Here
The best first reads for this path
-
(DAY 1132) March Had Other Plans
March 2026 brought unexpected churn in the team and a surprise hernia surgery, a reminder that life rarely follows the neat version of the plan.
-
(DAY 1130) Distance Protects Focus
Sometimes the best way to preserve your energy and keep your focus is to step away from the noise. A short reflection on distance as a form of self-protection.
-
(DAY 1128) Endure, Master Wayne
Building a startup is a long test of endurance. A reflection on patience, consistency, and why the line 'Endure, Master Wayne' feels deeply true.
-
(DAY 1127) Interviews, Interviews, Interviews
In a team of fewer than ten people, every hire matters deeply. A reflection on why founders must take interviews seriously and how that has shaped my work at Edzy.
-
(DAY 1124) Back to the Office: A Smooth Return After Surgery
First day back in the office after hernia surgery—feeling comfortable, confident, and happy to reconnect with the team thanks to laparoscopic robotic surgery's shorter recovery period.
Keep Going
More worth reading next
-
(DAY 1113) Attention Is the Currency of Care
A short reflection on using attention as a simple filter for people and how genuine care usually finds a way to express itself.
-
(DAY 1108) Be Nice to Employees
A reminder that being nice to employees is not weakness; it is leadership, especially when building a bootstrapped company and growing people consistently.
-
(DAY 1107) Draw the Line and Walk Away
A note on not tolerating bullshit, being firm with boundaries, and staying focused when noise tries to pull you off track.
-
(DAY 1099) Field Sales in India Needs Better Incentive Design
In India’s non-enterprise sectors, field sales performance improves when incentives reward quality meetings, disciplined tracking, and tight customer-feedback loops.
-
(DAY 1088) If You Don't Ask, It's Always a No
The simple truth that not asking guarantees a 'no' while asking and staying firm about what you want creates opportunities for alignment in business and relationships.
-
(DAY 1085) AI Summit in Delhi — considering an Edzy exhibit
Quick note about the upcoming AI Summit in Delhi and a possible Edzy exhibit (16–20 Feb).
-
(DAY 1077) Five Interviewers, One Candidate: The Panel That Probes
Thoughts on panel interviewing—why it's intimidating, how it probes a candidate, and how our dev team uses it to align everyone.